Custom Domain

A custom domain is a personalized web address that you own and configure to serve your digital publications instead of using the default URL provided by a hosting platform. For flipbook publishing, this means your audience accesses publications through a URL like docs.yourcompany.com rather than a generic platform link such as go.fliplink.me/your-publication. The underlying content, hosting, and analytics remain identical — only the address changes to reflect your brand. Setting up a custom domain requires adding a [DNS](/glossary/dns) record (typically a [CNAME](/glossary/cname)) that points your chosen subdomain to the platform's servers.

URLs are part of your brand identity. When a reader sees a link in an email, a social media post, or printed material, a branded domain communicates professionalism and builds trust before the content even loads. Generic platform URLs, on the other hand, can appear impersonal or raise skepticism about the source. Custom domains also strengthen your SEO, because inbound links to your publications build authority on your own domain rather than on a third-party platform. Finally, domain ownership provides portability — if you ever switch publishing platforms, you can redirect the domain to a new provider without breaking the links your audience already has.

FlipLink's [custom domains](/features/custom-domains) feature lets you connect any domain you own to your FlipLink publications. You add a [CNAME record](/glossary/cname) in your [DNS](/glossary/dns) settings pointing your subdomain to FlipLink's servers. FlipLink automatically provisions an [SSL](/glossary/ssl) certificate for secure HTTPS access. Once configured, all your flipbooks and documents are accessible through your custom domain. There is no limit on the number of custom domains you can connect, and the setup works with any domain registrar. Combined with [white-label publishing](/features/white-label-publishing), you can remove all FlipLink branding for a fully branded reader experience.