White-Label Publishing

White-label publishing means removing all traces of the platform provider's branding from a publication so it appears to be entirely produced by the publisher. This includes hiding platform logos, watermarks, and "powered by" badges. The end result is a publication that looks like it was built on the publisher's own proprietary technology.

Brand consistency builds trust. When readers see third-party branding on your content, it can undermine your credibility and signal that you are using someone else's tools rather than your own infrastructure. For agencies, consultancies, and enterprises, white-label publishing is essential for maintaining a premium, professional image with clients and audiences.

FlipLink's [white-label publishing](/features/white-label-publishing) feature removes all FlipLink branding from your publications. Combined with [custom domains](/features/custom-domains), your flipbooks and documents appear under your own URL with no mention of FlipLink anywhere. You can add your own logo, brand colors, and custom loading screen through the [branding settings](/features/branding-and-design) and [custom loading screen](/features/custom-loading-screen) features. This gives you complete control over every visual touchpoint, from the URL in the browser bar to the logo on the viewer toolbar. The result is a fully branded experience that positions your publications as a proprietary product.

A digital marketing agency creates flipbook proposals for clients using FlipLink. With white-label publishing enabled and a custom domain set to docs.agencyname.com, each client sees the agency's logo and brand colors throughout the viewer. The client never sees any reference to FlipLink, reinforcing the agency's professional image.